GDPR Data Policy
My Auction House
Email: info@myauctionhouse.co.uk
Date: 11.02.26
1. Our Commitment
My Auction House is committed to protecting and respecting your personal data.
We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and all other applicable privacy legislation.
This policy explains how we collect, use, store and protect your personal data when you use our website or services.
By using our website or services, you agree to the processing of your personal data as described in this policy.
2. Data Controller
My Auction House is the data controller responsible for your personal data.
For any data protection enquiries, please contact:
info@myauctionhouse.co.uk
3. Information We Collect
When you visit our website, certain information may be collected automatically, including:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on site
Where you use our services, we may collect:
- Full name
- Email address
- Contact details
- Account information (if applicable)
- Basic payment information (processed via secure third-party providers)
- Any information you voluntarily provide
We only collect information necessary to provide and improve our services.
4. How We Use Personal Data
We use your personal information to:
- Administer payments
- Deliver our services
- Prevent fraud
- Improve website functionality and user experience
- Communicate service updates
- Comply with legal and regulatory requirements
- Conduct user satisfaction surveys (where applicable)
We do not sell or rent personal data to third parties.
5. Lawful Basis for Processing
Under UK GDPR, we rely on one or more of the following lawful bases:
- Consent – where you have clearly agreed
- Contract – where processing is necessary to deliver services
- Legitimate interests – to operate and improve our business
- Legal obligation – where required by law
6. Payment Processing & Third Parties
We work with trusted third-party providers where necessary, including:
- Banks and payment processors
- Card payment providers
- Fraud prevention services
- IT and hosting providers
Payment transactions are securely processed via authorised payment providers. My Auction House does not store full card details.
We only share personal information where necessary and under appropriate data protection safeguards.
7. Data Transfers
Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent legal mechanisms.
8. Data Security
We take appropriate technical and organisational measures to protect personal data from:
- Loss
- Misuse
- Unauthorised access
- Disclosure
- Alteration
While we invest in security safeguards, no online system can be guaranteed 100% secure. Users share information at their own risk within the limits of applicable law.
9. Data Retention
We retain personal data only for as long as necessary to:
- Fulfil contractual obligations
- Meet legal, tax and accounting requirements
- Resolve disputes
When data is no longer required, it is securely deleted or anonymised.
10. Social Media & External Platforms
If you use social media sharing buttons (such as “Like” or “Share”), information may be processed by the relevant social media platform in accordance with their own privacy policies.
We do not control how those platforms use your data.
11. Cookies
Our website uses cookies, including third-party cookies for analytics and functionality.
Cookies:
- Help us analyse website usage
- Improve site performance
- Enhance user experience
Cookies do not directly identify individual users.
You may manage cookie preferences via your browser settings. Blocking cookies may affect website functionality.
For full cookie details, please refer to our Privacy & Cookie Policy.
12. Your Rights
Under UK data protection law, you have the right to:
- Request access to your personal data
- Request correction of inaccurate information
- Request erasure (“right to be forgotten”)
- Restrict processing
- Object to processing
- Request data portability
- Withdraw consent (where applicable)
To exercise your rights, contact:
info@myauctionhouse.co.uk
We may request proof of identity before fulfilling requests. We will respond within statutory timeframes.
13. Complaints
If you are dissatisfied with how we handle your personal data, please contact us first.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):
14. Updates to This Policy
We review this policy regularly and may update it from time to time.
Material changes will be communicated appropriately where required by law.
If you do not agree with any updates, you should discontinue use of our website or services.